Design That Sparks Joy

Based in Portland, Oregon, I’m a Footwear and Color Designer passionate about crafting thoughtful, vibrant products for outdoor and kids' markets. My obsession with shoes began in high school running cross country, evolving into a career rooted in both deep technical execution and creative storytelling.

My skill set spans seasonal color palettes, trend forecasting, custom Illustrator vector prints, material mapping, and precise tech packs. I blend functional outdoor performance with creative playfulness—grounded by a personal love for camping, hot yoga, and hands-on textile projects.

A woman with wavy, shoulder-length red hair smiling and looking to the side outdoors with green trees and sunlight in the background.
Resume for Zoye Ruehl featuring skills in footwear design, experience at Bogs Footwear, Northside USA, and Hoka, and education from Savannah College of Art and Design, Pensole, and Daytona State College.